Why choose ICE?

The challenge

We were asked to produce a business video to promote ICE, an industrial cleaning specialist in the UK. The premise of the video was to get across what ICE did, what it’s unique selling points were and their focus on training and support.

We only had a few days to get the video completed in time to show at a critical presentation.

What we did

Working with creative agency Trigger Media, we had an extremely short production period to plan, shoot, edit and deliver the video. After being briefed by the client, we scoped out the video and started interviewing presenters to deliver a script that ICE and Skysoclear (with expert copy writer the Prolific Pen) refined.

The success of the video was in everyone’s determination to get the video produced on time and to the upmost quality. ICE secured locations to film at Skysoclear filmed at each location in turn in one single day.

Taking a day and a half to edit, we delivered the film on YouTube to be used in a presentation a couple of days later.