Event videos encourage sharing and score huge amounts of traffic.
Our brief was to capture the essence of the Wiggle Super Series, a UK wide cycling event. The challenge was to promote both the cycling events and serve as a fitting memento of the day for the riders.
Skysoclear produced a video for each event, capturing the emotion of the day’s cycling. 2010′s videos received over 50,000 views. The challenge now is to make 2011′s videos have an even wider cult following.
2011′s videos have received over 52,000 views and the series have been featured on numerous cycling sites such as Cycling Weekly, British Cycling and Cyclosport.